Social Media Campaigns

I and my team worked on social media campaigns that were fueled with user-generated content (UGC), which helped our clients build their reputation through the audiences. These UGC also helped us build up the content library by collecting high-quality visual assets from other users. We also relied heavily on combining organic interest, promoted tweets/ posts to create an authentic buzz around the activities, and incentivized participation by offering rewards. With all this and more these social media campaigns and contests lead to the brands getting additional exposure and more audience insight.

Agency: Carpe Diem

Client: Romedy Now

Furrentines Day (Q1 – 2017 Social Media Campaign)

Agency: Carpe Diem

Client: Suhana Masale

Suhana Faral Contest (Q4 – 2017 Social Media Contest Campaign)

Agency: Digital Confluent

Client: Saravanaa Bhavan

Kids Eat Free (Q1 – 2020 Social Media Campaign)

Agency: Carpe Diem

Client: Romedy Now

Guest List Good Festival (Q4 – 2017 Social Media Contest Campaign)

Published by Devyani

Hello there, and welcome to my little corner of the internet. If you are going to read further – thank you, in advance! My name is Devyani, and I’m not your average scribbler but a professional writer, editor, and digital marketer with a knack for crafting easily digestible content and strategy - basically a conduit between the brand and consumer. I am someone who weaves her words with emotions. I find writing very therapeutic. A big fan of unconventional love stories; I love telling them and hate being restricted. I am a believer, with an attention span of a toddler; found to be the happiest in the company of children and dogs. I started this blog with a goal to create a space where I can post whatever, accurately, reflects what’s in my heart and on my mind. I want to share my personal experiences and interact with those going through similar situations. I, also, plan to use my blog to document my personal and professional growth, share my personal style, travel vlogs, and give tips on, almost, everything under the sun. I hope you enjoy reading this blog as much as I enjoy creating it! Read on! 😊

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